Starting points for our most common engagements. Every build is personalised — final pricing is confirmed after we explore your operations together.
Basic, minimal design with dynamic effects
Additional features & workflows (e.g. app integrations) — Price on discussion
Internal tools to run your operations
Inbox, Calendar, Notification & Stock management
Rostering + HR management (claims, leave)
up to 50 employees
Each additional 50 employees
Rostering solution is catered to your company
Hosted on Base44 with innate AI capabilities
The first conversation is on us. Subsequent consulting is billed on a full-time-equivalent day rate.
Initial conversation to understand your operations.
We explore where AI can create value before any engagement is scoped or priced.
Billed on a full-time-equivalent (FTE) day basis.
Minimum 4 hours of consulting work with you — can be split across several hourly sessions. Charged in 4-hour blocks thereafter.
Building blocks for AI-powered functions, automation, and generative work — priced per piece so you only pay for what you need.
Development / AI orchestration / coding (base)
Base charge for AI orchestration and coding work beyond the basic website.
Prototype design & sandbox deployment for AI functions
Scoped after initial prototyping
Front-end development (inclusive of basic website)
Clean, responsive front-end build
Backend — per algorithm function
A single output / outcome measure. Priced by complexity and AI usage, plus any additional coding.
API hookup (initial)
Base fee to hook up any number of APIs. Each API link is then priced into its algorithm.
Standalone cron job deployment
Per cron job, when it is not linked to a particular algorithm.
Generative work — per function
Document / research generation within the app (reports, data logs, stats) — any number of documents (html, pdf, md, xls, doc) per function.
Optional services beyond the build — data work, outreach readiness, retainers, and delivery options. = directly demonstrated by our engagements.
Data import / list cleaning & segmentation
Cleaning, deduping, and segmenting client CSVs / CRM exports — per dataset or per 1,000 records.
Email deliverability & outreach infrastructure
SPF / DKIM / DMARC, sending-domain setup, and inbox warmup.
Care & maintenance retainer
Ongoing edits, monitoring, and updates beyond the included 1-year support. Basic ($50/mo) or Standard ($150/mo). Annual prepay gets −10%.
Team training / handover sessions
The handover walkthrough is included; charge additional 2-hour blocks for extra sessions.
On-page SEO setup
Schema markup, sitemap, Google Search Console, and meta — the technical SEO that 'basic design' doesn't cover.
Content / copywriting
Page copy, AI-drafted and human-edited.
Metered AI usage tier
Hosting includes built-in AI. We define included credits, then a per-1,000-calls fee — usage-based, scoped to your margin.
Rush delivery
When you need it faster than the standard 2-week turnaround.
Every deliverable is handed off with documentation and a walkthrough so your team can take over with confidence.
Free revisions within 3 months of completion to refine the build to your intent.
Ongoing backend support for 12 months after handoff, included with the build.
Hosted on Base44 with agentic support from Mednex on services. The platform fee applies subsequently, with AI support on your AI webapp.
Other unique projects — priced on discussion or after initial prototyping, once we understand the scope.
Free. We refine the build to match your intent after completion.
$50 SGD per iteration, up to a 10-step iteration cycle.
2 weeks to 1 month for new builds, depending on complexity and design needs.
For additional requests, contact us — we'll scope it together.